As the founder of a SaaS company, you know how important it is to generate sales from your service as soon as possible. After all, the sooner you have paying customers, the faster your company grows. When it comes to scaling lead generation for your SaaS business, you...
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What Is Lead Generation Software or a Lead Generation Platform?
Lead generation software or lead generation platform (LGP) is a digital solution that helps businesses automate their lead generation process. It’s an online tool used to identify and qualify the target market for a business in order to sell them something. In the...
CONTENT WRITER’S TOOLBOX: 4 RULES FOR SALES EMAILS THAT DRIVE RESULTS
Writing successful sales emails involves science, art, and a willingness to fine-tune your strategy. At Union, we’re passionate about continually improving our formula and we want to share what we’ve learned with you. Outlined below are four essential rules for...
EPISODE #043 – ASSESS THEN GROW: INTERVIEW WITH LEAHANNE HOBSON
Logan Kelly: You're listening to Intent Topics, a podcast about all things. I'm your host, Logan Kelly. Hello, everybody. Thank you for tuning into Intent Topics today. Today, I have a special guest Leahanne Hobson from Alinea Partners. Leahanne, thank you for joining...
THREE WAYS TO USE HQLS TO POWER AND GROW YOUR PIPELINE
EPISODE #038 – 7 BIGGEST MISTAKES PEOPLE MAKE WHEN PROSPECTING
TRANSCRIPTION OF EPISODE Chris Battis: On this episode of Intent Topics, we have Craig Elias from Shift Selling giving us seven mistakes people make when prospecting. Chris Battis: Welcome to Intent...
EPISODE #037 – HOW TO TRANSLATE AN IDEAL CUSTOMER PROFILE INTO DATA
TRANSCRIPTION OF EPISODE Chris Battis: On this episode, we'll be talking about how to translate an ideal customer profile into data that you can leverage for sales...
The Buyer’s Journey Has EVOLVED, SO MUST YOUR STRATEGY
The prospect journey has changed, and salespeople aren’t playing the same roles they have in the past. It’s no surprise; new work patterns and habits, like more people working from home, cafes, or just remote in general—combined with the advent of inbound...
CONTENT WRITER’S TOOLBOX: 4 RULES FOR SALES EMAILS THAT DRIVE RESULTS
Writing successful sales emails involves science, art, and a willingness to fine-tune your strategy. At Union, we’re passionate about continually improving our formula and we want to share what we’ve learned with you. Outlined below are four essential rules for...
EPISODE #043 – ASSESS THEN GROW: INTERVIEW WITH LEAHANNE HOBSON
Logan Kelly: You're listening to Intent Topics, a podcast about all things. I'm your host, Logan Kelly. Hello, everybody. Thank you for tuning into Intent Topics today. Today, I have a special guest Leahanne Hobson from Alinea Partners. Leahanne, thank you for joining...